Peach blossoms are in full bloom in Nyingchi City, southwest China's Xizang Autonomous Region. [File photo/Awang Nyima]

The 21st Nyingchi Peach Blossom Tourism and Culture Festival (hereinafter referred to as "Nyingchi Peach Blossom Festival") will officially open on March 31 and last for one month.

The main venue of the festival will be set up at the Gongbo Tianjie Park in Bayi District, together with sub venues in 7 counties (district) in Nyingchi. In addition to the usual program, there are also many attracting activities such as Tibetan medicine experience, self-driving camp, and art co-creation. At the same time, cultural and tourism business activities with Xizang and Nyingchi characteristics will be held to promote the quality and efficiency of cultural and tourism industries, and effectively enhance the influence of Nyingchi Peach Blossom Festival.