In the first three quarters of the year, Xizang's cultural industry achieved a production value of 11.257 billion yuan, while welcoming 63.7073 million domestic and international tourists. During the National Day and Mid-Autumn Festival holidays, Xizang launched a series of distinctive events, including an e-sports and anime week, and promotions of Xizang cuisine. Additionally, concerts by singer Lao Lang, cloud-based self-drive routes, and cycling events enriched the visitor experience. The new IP "Zang Mao Mao" has been selected as a national case study for innovation in cultural-tourism integration!

Photo: Xizang Daily

Editor: Tang Yanping, Zheng Yujie

Translator: Zhi Xinghua

Review: Drakpa Wangchen, Pan Lu